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Transforming EMS Data into Strategic Insights – Coussens & Ross

Education by the Sea 2024 - Speaker Spotlight - 11 Coussens and Ross

Texas’ most engaging EMS conference is approaching swiftly! Education By The Sea arrives in Port Aransas on May 8-10, 2024. Dive into the details of the 2024 conference through our sneak peek series featuring speakers and sessions. 

Meet Seth Coussens, EMERGICON’s Chief Information Officer, and Chris Ross, Director of Product Analytics. They will present the “Harnessing Actionable Intelligence: Transforming Your EMS Data into Strategic Insights” session on Thursday, May 9, at 3:00 p.m.

Seth’s interest in technology started when he was six years old. While at Iowa State University, he worked as a System Administrator for the Computer Science Department. After graduating with a Bachelor’s in Liberal Studies, Seth embarked on a military career in the US Army. Alongside his BA, Seth holds an MBA in Technology and Finance from the University of Saint Thomas. Since joining EMERGICON in 2019, his ability to strategically apply technology to streamline crucial processes has been instrumental.

Chris Ross has nearly three decades of enterprise technology experience and is a five-time Microsoft MVP winner. At EMERGICON, he architects strategic vision and leads a skilled analysts and data scientists’ team. Together, they develop and maintain sophisticated analytic products, driving significant customer and internal business analytics advancements. 

Reasoning Behind the Topic 

Data enthusiasts Coussens and Ross recognize the pivotal role that data plays in enhancing emergency medical services. “As the demand for emergency services rises and resources remain limited, it’s essential to use data to make informed decisions, predict trends, and optimize service delivery,” explains Coussens. 

The duo identifies a growing need for EMS agencies to adopt a more data-driven approach. Therefore, they’ve planned a session to equip EMS professionals with the mindset to transform raw data into actionable insights. “Effectively leveraging EMS data can lead to improved patient outcomes, more efficient operations, and better resource allocation,” highlights Coussens. Ross concurs: “This session is crucial for attendees to understand how analytics shape decision-making processes, improve service delivery, and foster innovation in our industry.”

Session Insights

According to the technology leaders, attendees can anticipate learning efficient methods for collecting, analyzing, and interpreting data. The session will provide practical strategies for converting EMS data into actionable intelligence to enhance operations, patient care, and financial performance. “I believe attendees will be able to apply the knowledge and strategies discussed by identifying opportunities within their organizations to drive improvements and innovation in their services,” says Coussens.

Their presentation will include successful data-driven initiatives in EMS and underscore the importance of a data-centric culture within organizations. “Participants will gain a deep understanding of how to apply analytics in their operations, drawing from real-world examples and implemented strategies,” Ross concludes.

Industry Outlook

From a technology standpoint, Coussens and Ross view the EMS industry as a crossroads. “Facing increased demand evolving healthcare dynamics, the EMS industry must adapt and embrace the need for technological integration. Organizations like EMERGICON are poised to play a pivotal role in shaping the future of EMS, driving innovation and efficiency,” argues Coussens. 

“Viewing the industry through a lens of constant innovation, EMERGICON’s work is crucial in leveraging data to enhance EMS. The future is promising, with data analytics significantly shaping more efficient, responsive, and effective service delivery systems,” states Ross. 

Don’t miss Seth Coussens and Chris Ross’s “Harnessing Actionable Intelligence: Transforming Your EMS Data into Strategic Insights” session on Thursday, May 9, at 3:00 p.m.

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